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Privacy Policy

Date of last update: 19/05/2026 

§1 General provisions

1. This Privacy Policy defines the rules for processing and protecting personal data provided by Users in connection with their use of the online store available at shopavenja.com

2. The data controller of personal data collected via the Online Store is Avenja
- Company name: V.vP. Associates
- Registered office address: Zilversparstraat 25, 6101 LB Echt, Netherlands
- E-mail: info@shopavenja.com
- Phone: +31 6 13 55 12 70
- VAT Number: NL868632156B01
- Registration number / KRS / KvK: 98761129


3. Personal data are processed in accordance with the Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (General Data Protection Regulation) – hereinafter referred to as "GDPR".

§2 Types of processed data

The Administrator processes the following categories of Users' personal data:

  • Identification data: first name, last name;
  • Contact data: email address, phone number;
  • Address data: delivery address, billing address;
  • Transaction data: order history, payment methods;
  • Technical data: IP address, browser type, operating system, data regarding activity in the Online Store.

§3 Purpose and legal basis for data processing

Users' personal data are processed for the following purposes:

1. Order fulfillment

  • Legal basis: contract performance (Art. 6(1)(b) GDPR)
  • Purpose: processing orders, product delivery, payment handling, contact regarding orders

2. Managing user accounts

  • Legal basis: contract performance (Art. 6(1)(b) GDPR)
  • Purpose: enabling the use of account functionalities, managing orders

3. Direct marketing

  • Legal basis: legitimate interest of the Administrator (Art. 6(1)(f) GDPR) or consent (Art. 6(1)(a) GDPR)
  • Purpose: sending newsletters, information about promotions and new products

4. Handling complaints

  • Legal basis: legal obligation (Art. 6(1)(c) GDPR) and contract performance (Art. 6(1)(b) GDPR)
  • Purpose: handling complaints and returns

5. Accounting and tax purposes

  • Legal basis: legal obligation (Art. 6(1)(c) GDPR)
  • Purpose: issuing invoices, accounting

6. Establishment, pursuit or defense of claims

  • Legal basis: legitimate interest of the Administrator (Art. 6(1)(f) GDPR)
  • Purpose: protection against claims, debt collection

§4 Data retention period

Personal data is stored for the period:

  • Contract execution: until the contract is performed and claims arising from it expire;
  • Accounting purposes: for the period required by tax and accounting law (5 years from the end of the tax year);
  • Marketing: until consent is withdrawn or objection is raised;
  • User account: until the account is deleted by the User;
  • Technical data (logs): for a maximum period of 12 months.

§5 Data recipients

Personal data may be transferred to the following categories of recipients:

  • Courier and postal companies: for the delivery of ordered products;
  • Payment operators: for handling payment transactions (BLIK, Visa, Mastercard, American Express, Apple Pay);
  • IT service providers: hosting, CRM systems, analytical tools;
  • Accounting office: for accounting purposes;
  • Law firms: in case of the need to pursue claims;
  • State authorities: in cases provided for by law.

§6 Rights of data subjects

The user has the following rights:

1. Right of access to data – the ability to obtain information about the processed personal data;

2. Right to rectification – the ability to correct incorrect or complete incomplete data;

3. Right to data deletion ("right to be forgotten") – in cases provided for in the GDPR;

4. Right to restrict processing – in cases specified in the GDPR;

5. Right to data portability – the ability to receive data in a structured format;

6. Right to object – to the processing of data based on the legitimate interest of the Administrator;

7. Right to withdraw consent – at any time, without affecting the lawfulness of processing carried out before its withdrawal;

8. The right to lodge a complaint – to the President of the Personal Data Protection Office (PUODO).

To exercise the above rights, contact the Administrator at the email address: info@shopavenja.com

§7 Cookies

1. The Online Store uses cookies – small text files saved on the User's device.

2. Cookies are used for the purpose of:

  • ensuring the proper functioning of the Online Store;
  • remembering the User's settings and preferences;
  • conducting statistics and traffic analysis on the website;
  • adjusting advertising content to the User's interests.

3. The User can change cookie settings in their web browser at any time.

4. Restricting the use of cookies may affect some functionalities available in the Online Store.

§8 Data security

1. The Administrator applies appropriate technical and organizational measures to ensure the protection of processed personal data.

2. Personal data is stored on secure servers with restricted access.

3. The Administrator uses connection encryption (SSL/TLS protocol) to protect transmitted data.

§9 Data transfer outside the EEA

The Administrator does not transfer personal data to third countries (outside the European Economic Area), unless it is necessary for the provision of the service and is based on appropriate legal safeguards compliant with GDPR.

§10 Automated decision-making and profiling

Users' personal data is not processed in an automated manner and is not subject to profiling that causes legal effects or similarly significantly affects their situation.

§11 Contact regarding personal data

For matters concerning the processing of personal data and exercising rights, contact can be made:

Email address: info@shopavenja.com
Mailing address: Zilversparstraat 25, 6101 LB Echt
Phone: +31 6 13 55 12 70

§12 Changes to the Privacy Policy

1. The Administrator reserves the right to make changes to this Privacy Policy.

2. Users will be informed of any changes by publishing a new version of the Privacy Policy in the Online Store.

3. Changes take effect on the day they are published.